The webflow
playbook

for designers

50+ of my favorite resources for Webflow solopreneurs to uplevel & speed up their client projects right now.

A mockup of the Webflow Playbook in Notion

hey, webflow designers...

Feeling overwhelmed by all the steps to take to deliver a successful Webflow site to your client? Same.

In the interest of saving you time, I put together all of my favorite resources, brand templates & tools that I actually use in my Webflow process into one hyper organized Notion doc. Just for you.

This is 10+ years of freelancing knowledge and 5 years of Webflow expertise right at your fingertips.

A mockup of the Webflow Playbook in Notion showing the inspiration database

1. plan

A database with all my favorite websites, templates & drool-worthy animations in one place. Browse by platform, project type, or website features, and never get designer’s block again.

2. present

Editable Figma templates to pitch your services & present your designs to get a 'HELL YES' from your client. Add your branding & update the copy with beginner friendly video tutorials.

An in-depth look of the The Webflow extensions page in the Webflow Playbook Notion document

3. build

Improve your design & Webflow skills with a library of my favorite apps, extensions, and subscriptions. Used regularly in my real projects, each item includes descriptions of when and why I use them.

What's inside the playbook?

A 14+ page Notion document with resources to support your Webflow projects in the onboarding, design, development, and launch phases.

⏯️

How-To Videos: Detailed overviews of how to use this playbook & edit the templates to make it your own.

☎️

Discovery call questions: The specific questions I ask on calls to assess the project & scope.

💡

Website Inspo database: A collection of website inspo for your client projects broken down by project type, platform, and features. Editable & easy to add your own.

🎨

Design resources: My favorite websites, type foundries, Figma plugins, and design assets I use to create unique & eye-catching websites.

🖥️

Webflow extensions: All of the apps, plugins, and software I use in my development process to create functional, flexible, and stress-reducing Webflow websites.

🗂️

Client resources: My personally vetted solutions for clients in need of Ecomm, membership, newsletter, course platforms, events, and more.

Get it now

special launch pricing

a webflow designer's secret weapon to project success.

for just $27 $37

Get it now

*includes lifetime access to all future updates

Who it's for

if this sounds like you, then grab the playbook

Grab it now

You're unsure what to ask clients to start or quote a project
You're pitching yourself to clients and struggling to get a 'YES'
You feel confident in the development process but struggle when it comes to unique designs
You feel overwhelmed by all the steps to take in a client project and crave clear structure and answers.
You spend hours googling solutions to your client's feature requests for their website wondering "can I do that in Webflow?"
You want to feel confident recommending tools & solutions to your clients even if you don't have the experience to back it up (yet).

hey, I'm maddie

a Webflow obsessed designer with zero coding experience

5 years ago, and 5 years into my freelancing business, I was stuck using DIY website builders and feeling totally unsatisfied with the work I was producing for my clients.

Then I found Webflow, and it completely changed my business for the better. But it wasn't all sunshine and creative rainbows right away. For a non-coding brand designer like myself, the learning curve was steep.

I went through Webflow University & sunk my teeth into some courses, but it took some time for things to 'click'. I still had so many questions about how to use this tool as a solopreneur for my type of small biz clients & budgets.

After years of experimenting, self-doubt, and trial & error, I found my answers and turned them into dozens of happy clients.

Now, I'm sharing them with you, teaching you all my tricks with total transparency & uncomplicated lingo so anyone can find success with this powerful tool.

Follow on Youtube

Learn to deliver agency results as a solopreneur with this proven project process.

organized inspiration

Never fear the blank page again. Find your new favorite tools to ensure inspiration strikes with every project.

editable templates

The real templates I use within my business to get more 'HELL YES' energy from my clients to keep things moving smoothly. Video instructions included.

vetted resources

5+ years of Webflow Googling, testing, and experimenting for you to learn from & exit your beginner phase early.

FAQs

Wondering if this Webflow Playbook is right for you? Check out the questions below.

Who is this product for?

This product will benefit any Webflow designer/developer that is running a freelance business or small agency on their own. From Webflow beginners to more advanced users, there is something in here for everyone to help with all stages of your client process. There's information in here that is helpful to anyone who has clients, offers branding or design, uses Figma, Webflow, or is constantly googling the best tech to solve your client's website needs. This tool will support you in real-world client scenarios & help improve your design, development & client process.

Is this a subscription or one-time purchase?

This product is a one-time flat fee. Buy it once and use forever. As I continue to update this document with new tools, you'll receive updates & maintain access.

If I'm brand new to Webflow, will this be helpful?

This product won't teach you the fundamentals of using Webflow (I recommend the Free Webflow University for that) but it will help you implement what you've learned into real-world client scenarios. There's information in here that is helpful to anyone who has clients, offers branding or design in addition to development, uses Figma, or is constantly googling the best tech to solve your client's website needs. There are tools in here for Webflow users from beginner to advanced.

Can I edit this document?

You sure can! This playbook is hosted in Notion. To gain access, you will need to set up a FREE account & duplicate the page to your own workspace. You can then fill in prompts, update databases, download templates, or include your own favorite tools for quick problem-solving in your client projects.

What is your refund policy.

Due to the digital nature of this product, we do not offer refunds.

Still have questions?

Send us an email at hello@studiomadz.com

The webflow playbook